Steve Van Leeuwen
Steve Van Leeuwen's real-world expertise and successful Internet marketing track-record provide an added dimension to Ciniva Health Systems' business consulting services.
Mr. Van Leeuwen has over fifteen years of experience in executive marketing and business development. Beginning his career with Roche Diagnostics as Worldwide Director of New Product Development and Specialty Markets, Mr. Van Leeuwen was responsible for sales of over $100 million dollars. Products developed from his tenure with Roche, including specialized blood glusose instruments, have enjoyed sales of over one billion dollars.
Mr. Van Leeuwen has also served as shareholder and Vice President of Bainbridge Sciences, a Seattle-based biotechnology company that develops unique products for cancer detection. Following the successful sale of the company, he went on to serve as Worldwide Director of Marketing and Business Development For C.R. Bard’s (NYSE:BCR) diagnostic division. From this position he started an Internet marketing company called the Tysa Corporation.
Within three years, Tysa became the largest web-based automotive data collection enterprise on the West Coast. After selling Tysa to the Trader Publishing Company of Norfolk, Virginia, Mr. Van Leeuwen founded Lifelines, a web-based, health-services directory, which he also sold for a substantial return on investment.
Mr. Van Leeuwen is a graduate of Indiana University's School of Business. He lives in Chesapeake, Virginia.
Ronald Greenspan
Mr. Greenspan spent
much of his career working in travel-related
marketing and technologies. From 1994-1997 he was Director
of Business Development for a division of Landmark Communications,
one of the country's largest private broadcasting and publishing
companies. He
formed Ciniva in 1998 as a website consulting group.
In addition to Ciniva Health Systems, Ciniva System's clients
include state and municpal offices, major manufacturers,
retailers, museums, and service companies of all types.
Mr. Greenspan holds an MBA from Virginia's Old Dominion
University in marketing and IT. He lives with his family
in Virginia Beach. |
